Collaborative customer interfaces and social  TV are among the innovations which are on the rise in 2013 hype cycle  for social software, research firm Gartner said today. The hype cycle gives a view of how a technology or application will evolve over the time.      "Collaborative customer interfaces, social co-browsing, mobile  virtual worlds and social TV are just a few of the innovations on the  rise on the cycle," Gartner said. "IT leaders must keep abreast  of this evolving sector in order to take advantage of social  capabilities and understand the implications that social software  developments have for related technologies," said Jeffrey Mann, research  vice president at Gartner.  A collaborative customer interface enables a  customer service agent and a customer to share, simultaneously, the  live version of the same business application.     Social co-browsing  is the collaborative sharing of the same Web space with one or more  parties from a social netw...
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