Skip to main content

KERALA TO BE PROJECTED AS WEDDING AND HONEYMOON SPOT

Aiming to project Kerala as ideal destination for weddings, honeymoons and conferences, the three day Kerala Travel Mart (KTM) will get underway here from September 18. The Mart aims to project Kerala as the ideal destination for weddings and honeymoons along with conferences and exhibitions, state's Tourism Minister A P Anil Kumar told reporters here. The mart will also highlight innovative tourism products like Village life experience and culture tours, he said, adding, they will reach out to buyers from new markets like Australia,, Brazil, Chile, Czech Republic, Denmark, Finland, Japan, South Africa, Sweden and USA.

These emerging segments are being viewed very seriously by tourist destinations and KTM intends to increase Kearla's market share to an additional Rs 5,000 crore. Only 10 per cent of the national inbound tourist traffic reaches kerala and the KTM has set a target of 15 per cent arrivals from new and emerging markets, he said. The Minister said global slow down had not impacted international arrivals to the state. Both domestic and foreign arrivals of tourists has increased this year though the state did not get the expected growth. Kerala Tourism is planning to conduct a survey of hotels, homestays and tour operators in the state and it is expected to be ready in a month's time. The Kerala government's Tourism Department is partnering with the Kerala Travel Mart Society to host the eighth edition which brings together the business entrepreneurs behind the tourism products and services of Kerala on a single platform. Tour operators, hotels, resorts, homestays, houseboats, ayurveda resorts, cultural art centres and many others will be showcasing their products at the mart. Over the past 13 years, since the first Mart, KTM has attracted over 1,000 international buyers who have established business partners among the various sections in the Tourism industry of Kerala. KTM is held once in two years during September and the success of each Mart has inspired the KTM society to innovate, think out-of-the box and take each mart to the next level.
Kerala is targetting 20 lakh foreign tourists by 2020.

Comments

Post a Comment

Popular posts from this blog

AIYAR GOT MAD

Congress leader Manishankar Aiyar attracted opposition BJP's ire today in Rajya Sabha when he said he was not interested in listening to speech of a BJP member on vote on account, prompting the Chair to adjourn the House amid uproar. During the Zero Hour, Deputy Chairman P J Kurien allowed Aiyar, who wanted to ask a question, to do so, which was opposed by BJP members. Kurien asked Aiyar whether he yielded to allow others to speak, to which he said he had no objection and he can ask his question later. As the House got ready to initiate discussion on Vote on Account, Kurien said, "Let us reduce the discussion to two hours from four hours," which was opposed by BJP members including Piyush Goyal who was given a chance to speak on Vote on Account. When it was agreed that discussion will take place as per schedule, Aiyar remarked he was not interested in listening to the speech by BJP member. "You had given me the chance to ask a question
Post a Comment
Read more

FATHER OF NATION'S ORIGINAL PHOTO

1 comment
Read more

MUMBAI METRO RECORD

Over 10 lakh commuters travelled on the city's first Mero, which covers the 11.4 km-long Versova-Andheri-Ghatkopar corridor, in the 59 hours since the commencement of its services on June 8. "Today, till 4.30 pm, metro has crossed the one million mark of ridership that it achieved within 59 hours of operation since inception of commercial operation," a release from Mumbai Metro One, an arm of Reliance Infrastructure, said. This is the only Metro in the country that carries an average of 1,487 commuters per km per hour, it added. "Precisely, it carries almost double the number of commuters every day as compared to Delhi Metro. This proves the overwhelming acceptance of Mumbai Metro by the people." The company has offered a promotional fare of Rs 10 for the first 30 days irrespective of the distance travelled.
Post a Comment
Read more